Community Dashboard
Step 4: Persist....Keeping them coming back for more....
We understand that you are running a busy business. So maintaining your site and social media marketing should not feel overwhelming. The key is to pick and choose what you enjoy doing most and that will create the biggest impact. Then do it on a regular basis - whether it’s every day, once a week or one a month. Keeping things fresh keeps loyal customers coming back.
Interact
- Join discussions on other forums
- Create a Q&A forum on your site
- Invite all your first-time customers to join your site (it’s a first step to converting them into loyal customers)
Improve
- Take into account constructive feedback. It’s free advice.
- Use the feedback to improve your site and business.
- Look at your site from your visitor’s perspective and adjust as needed.
Update
- Offer interesting new content on a regular basis to give visitors reason to come back
- If you have a monthly or weekly blog, stick to your schedule!
- Use the “update status” feature on your Xoopla site to announce product arrivals, promotions and other exciting news
Connect
- Connect your business to other businesses
- Find and connect with local communities to increase traffic
- Connect to and/or sponsor a local club on Xoopla